The Superbrands organization is the only international independent authority and arbiter on international branding. Superbrands analyses brand performance across all major geographical markets in order to identify and award those brands performing above and beyond competitors with its independent and highly regarded Superbrands status.
One of the most high profile brand performance indicators comes courtesy of Interbrand’s annual league table, which looks purely at the financial value of key global brands. Some of the distinctive global brand names awarded with Superbrands are Sony, Nokia, Mercedes-Benz, Coca-Cola, HSBC, McDonald’s, SingTel, Shell, Nike, IBM, and Dunhill.
With great honor,
The Pinggir Armada was awarded this prestigious status under the Business category in November 2006. The assignment of this Superbrands award to Pinggir Armada was based on our impressive financial results and value with its proven brand penetration strategies as a whole.
SME Recognition Award (SMERA)
The SME Recognition Award (SMERA) Series is an annual award program organized by the SMI Association of Malaysia to recognize and celebrate the outstanding achievements of small and medium enterprises in Malaysia. Launched in 2002, this Recognition Award program is into its 8th consecutive year of Awards Presentation. It is well-supported by the leading Malaysian Chambers of Commerce, including the Associated Chinese Chambers of Commerce, the Malays Chambers of Commerce and the Indian Chamber of Commerce. SMI Association of Malaysia represents the aspirations and interests of more than 545,000 small and medium enterprises (SMEs) in Malaysia.
Besides showcasing the achievements of Malaysia’s top SMEs, this Award also provides a premium platform to benchmark the service/quality of SMEs, as well as enhance their intellectual properties and brand image in the global marketplace. The integrity and quality of the SME Recognition Award are jealously protected by the organizers, supported by a reputable independent auditor whose role is to assess, evaluate and shortlist the potential Award winners for final judging by a top-class Selection Committee comprising leading business personalities and trade officials.
Pinggir Armada was recognized as one of the outstanding achievers in the SME and SMI categories in December 2010.
Asia Pacific International Honesty Enterprise KERIS Award
A joint-collaborative effort between the Asia Pacific Excellence Entrepreneur Alliance, Entrepreneur Development Association, various Asia Pacific city governments, business associations, and media corporations; the Asia Pacific International Honesty Enterprise – Keris Award winners are determined based on the companies’ financial figures over the last two years as well as their non-financial performance.
The criteria used in the evaluation process included Innovation and Strategies, Research and Development, Strategic Planning and Implementation, Honesty track records, Corporate Social Responsibility, Accreditation, Profit / Sales Growth, and Market Presence.
Pinggir Armada received this prestigious award in January 2011. This award proved that even in today's commercialized society where deceit and fraud have tremendously impeded the comprehensive development of the entire industry, Pinggir Armada realized that honesty of an enterprise has become increasingly important. Honesty represents the operating and management style of an enterprise, its reputation as well as public image in the market. It is also a vital indicator when entrepreneurs choose their strategic partners or when consumers make their purchasing decisions. These are values that Pinggir Armada abide by.